Grow Organic

Grow Organic x Shift C featuring Uchi(SWJP) DPP T-shirt

Edition: GO0002

$JPY7,500

This T-shirt is made from cotton grown by 28 cotton producers in the villages of Semera and Banjapari in Odisha, India, during their transition to organic farming. A portion of the purchase price supports producers in transitioning to organic farming methods and improves the livelihoods of rural communities. Furthermore, we continuously track how this initiative impacts soil health and producer income. This project is provided by “Grow Organic,” a collaborative initiative connecting producers and consumers to jointly cultivate the future of local communities. (For details on services for farmers and local information, visit the Grow Organic website → https://www.groworganic.jp/)

It incorporates blockchain technology provided by Updater, operator of the ethical fashion rating guide “Shift-C” (https://shiftc.jp/). The entire history of each T-shirt is recorded in an immutable manner: which farmer cultivated the raw materials, the farming methods used, the amount of CO2 reduced, and even how the purchase price was returned to the local community. This allows consumers to verify the impact of their choices on production areas and the environment through transparent data, elevating their experience beyond mere “support” to active “engagement.” Each product is issued a unique serial number and digital passport, automatically granting access to events. A unique QR code is woven into the label using ultra-high-density weaving technology, made possible through collaboration with Matsukawa Repyan (https://rapyarn.jp/).

Furthermore, this product has achieved certification across three categories (Employment Ethics / Fashion Loss / Ensuring Transparency) within the “Re-Creation” project, which aims to enhance traceability and sustainability in the fashion supply chain. Details regarding this product's certifications can be found here (URL/to be added).

We also achieved a collaboration with globally renowned artist Sean Wotherspoon (URL/to be added). Those who purchase this T-shirt can participate in a limited-time event on October 25th, enjoying the special experience of having Sean's original graphic printed on their shirt on the spot.

This unique T-shirt, made just for you, embodies a new standard in sustainable fashion.